PrintPoster Design

Watermelon Inlander Poster

For this project, I designed a magazine-style cover for a summer camps guide produced by The Inlander. My concept was inspired by summertime picnics and outdoor activities. I used watermelon slices as the main visual element because they are strongly associated with summer and feel bright and fun. The background uses a red and white gingham pattern, which helps reinforce the picnic theme. I chose playful script typography to match the relaxed and seasonal feeling of the design. Along with the final cover, I also created a mood board, color palette, and early sketches to show the development of the idea and how the final design came together.
Watemelons on a picnic table

Process

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Step 1

About the Designer

Amylouise Smith

My name is AmyLouise Smith and I am a graphic design student with a strong interest in illustration and visual storytelling. I enjoy creating designs that are colorful, engaging, and concept driven. A lot of my work focuses on combining illustration with graphic design elements to create pieces that feel both creative and visually clear. When I start a project, I usually begin with sketches and research to explore different ideas before moving into digital design. I enjoy the process of experimenting with concepts and refining them until I find the direction that works best. Many of my projects are inspired by themes like nature, travel, and imagination, which often show up in my posters, patterns, and illustrated designs. I also like exploring different areas of design such as branding, poster design, and publication layout. Through these projects, I try to focus on creating work that communicates clearly while still feeling fun and visually interesting. As I continue studying graphic design, I hope to keep developing my illustration style, strengthen my design skills, and create work that connects with people.

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